ShoreTel Partner Program Awarded CRN 2011 Five-Star Designation

For the second year in a row, ShoreTel is recognized as an elite IT channel partner

SUNNYVALE, Calif., March 28, 2011 – ShoreTel® (NASDAQ: SHOR), the leading provider of brilliantly simple IP phone systems with fully integrated unified communications, has been awarded the five-star designation in CRN’s Partner Programs Guide for the second consecutive year. CRN’s Partner Programs Guide and 5-Star Partner ratings serve as the definitive list of vendors who have robust partner programs or products that service solution providers offer directly to the IT channel.

ShoreTel’s channel strategy is 100% indirect and aims to provide reseller partners with the highest vendor margins in the industry. Within its global two-tier distribution strategy, ShoreTel’s Champion Partner Program features a reasonable cost of entry, fast return on investment and a high customer close rate to drive reseller partner profitability and success.

“The companies listed on the 2011 Partner Programs Guide represent the best channel programs in the market today. Of those, only a few get our five-star award, based on their commitment to the channel, breadth of program offerings and services offered to their partners. We congratulate ShoreTel for earning yet another five-star honor and in driving business opportunities and revenue among their channel partners,” said Kelley Damore, VP and Editorial Director, for Everything Channel’s CRN.

This honor builds on several prominent awards and distinctions that ShoreTel has recently received for its ongoing commitment to the channel and reseller partners. Last month, ShoreTel’s Director WW Channel Marketing, Annette Lorenz, was named a CRN Channel Chief for her role in building a successful and profitable channel partner program. CRN also highlighted ShoreTel as one of their “2011 Need To Know: UC & VoIP Vendors” and recognized the ShoreTel Voice Switch 50 as “VoIP Product of the Year” for 2010.

“ShoreTel’s commitment to our partners provides the opportunity to build a profitable business with world-class products and customer satisfaction ratings, as well as the most competitive programs and tools available,” said Tom Hamilton, Senior Director of Worldwide Channels at ShoreTel. “We are honored to be distinguished with CRN’s five-star designation for the second year in a row and value this affirmation of our partner commitment and success.”

The 2011 Partner Programs Guide and 5-Star Partners listing will be featured on and in the March 28th issue of CRN.


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About ShoreTel

ShoreTel, Inc. (NASDAQ: SHOR) is the provider of brilliantly simple Unified Communication (UC) solutions based on its award-winning IP business phone system. We offer organizations of all sizes integrated, voice, video, data, and mobile communications on an open, distributed IP architecture that helps significantly reduce the complexity and costs typically associated with other solutions. The feature-rich ShoreTel UC system offers the lowest total cost of ownership (TCO) and the highest customer satisfaction in the industry, in part because it is easy to deploy, manage, scale and use. Increasingly, companies around the world are finding a competitive edge by replacing business-as-usual with new thinking, and choosing ShoreTel to handle their integrated business communication. ShoreTel is based in Sunnyvale, California, and has regional offices in Austin, Texas, United Kingdom, Sydney, Australia and Munich, Germany. For more information, visit

About Everything Channel

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at Follow us on Twitter at

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM’s businesses inform markets and serve professional commercial communities — from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists — with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to